Shampoo – Apple Cider Vinegar Shampoo

Key Benefits
• Balance scalp pH level
• Eliminates frizz and flyaways
• Moisturizes hair and scalp
• Enhances the shine of hair
• Control dandruff

Target Concerns
• Hair dryness
• Hair damages
• Frizz and flyaways
• Itchy irritation
• Dandruff

Recommended Hair Type
• All hair types

Ingredient Highlights
• Apple Cider Vinegar – A vinegar made from fermented apple juice. It has natural properties balance hair and scalp’s pH levels to fight causes of dandruff, itchy irritation, and clogged pores.
• Panthenol – A plant-derived provitamin of B5. It can improve damaged hair by improving effects of hair elasticity, moisture retention and flexibility. It also penetrates the hair shaft as well as the root of hair; thus giving hair an extra boost of Vitamin B which helps thicken hair as well as promote hair growth.
• Niacinamide – Vitamin B3. It has a vital role in growing long and strong hair due to its circulation boosting properties. It enhances the appearance and feel of hair, by increasing body, suppleness, sheen. It also improves the texture of hair that has been physically/chemically damaged by helping to build Keratin.
• Argan Oil – Argan Oil provides nourishment and shine from the tree of life. Highly concentrated in unsaturated fatty acids, tocopherols, and polyphenols. Helps to protect and restore skin functions, provides suppleness and softness, for nourishing and protecting formulations. It is a powerful natural shine enhancer and provides intensive care for dry or brittle hair.
• Hydrolyzed Keratin – Hydrolyzed Keratin protein helps fortify the hair shaft, replacing hair’s natural protein to enhance strength and elasticity. It revitalizes the hair’s natural protective layer by providing support where needed. Keratin protein is known to rebuild tensile strength, return elasticity, and reduce breakage.